A Selection of My Favorite Projects
I’m on a mission to help people build healthier, happier lives by creating engaging, practical wellness and fitness content. Scroll down to view a selection of some of my favorite projects.
Short Form Blog Post
Exercise & Yoga Demos
One of my favorite types of blog posts to write is a yoga pose or fitness exercise highlight. Not only do these posts give community members idea for new exercise to add to their routines, but they also:
- Describe in detail what the pose or exercise is
- Explain the physical, emotional, and psychological benefits
- Walk you through the process of getting into position and performing the move
- Include graphics or a video demonstration. This is either shot from a variety of angles or with a variety of options to advance or regress
- Make suggestions for when to practice the move, depending on your goal
I have written quite a few yoga pose and exercise demo blogs. However, these are a few of my favorites. Click on the title to read the blog:
How to Do a Side Lunge: Exercise Highlight
Yoga Squatting Basics & Tips for Build Strength (Note: The title may seem odd to read, but it fits for SEO Purposes)
Long Form Blog Post
Share Key Tips & Answer FAQs
Long form fitness, nutrition, and yoga-focused blogs often deliver key, industry relevant information that can help beginners feel more confident about getting started or help seasoned exercisers to take their fitness and nutrition routines to the next level. These blogs are well-researched. They can sometimes be more focused, but are often broad in scope. Here are three great examples of long-form, industry relevant blogs I’ve written. Click the titles to read the blogs:
Health & Fitness Habits to Give Up in 2021
What Is Interval Training? Examples and Tips for Success
Dr. Comfort
UGC Project
Project Type:
User Generated Social Media Assets
- Vertical Photos
- Instagram Reel
Product Type:
Sneakers
Project Goal:
Feature Dr. Comfort sneakers in a variety of everyday scenarios, including light physical activities and casual scenes + film an unboxing and UGC style, experiential review.
*Email me if you’d like to view the reel.
A Peak Into My Product Workflow:
Step 1: film the package at the doorstep and unboxing clips.
Step 2: Per the brief guidelines, shoot How-To clips. In this case, that meant installing the provided inserts and lacing up.
Step 3: Film the final shots – using the product in a variety of scenarios & outfits.
Step 4: Edit the clips & put them together.
Step 5: Write, record end edit the voiceover.
Step 6: Put it all together.
Method3 Fitness
Printable E-Book Lead Magnet
Project Type:
Lead Magnet, Digital Opt-In [Evergreen]
Project Goal:
Research and design an e-book for use in a lead-generating Facebook ad campaign. The company wanted an eye-catching cover and title that would entice local women, aged 30+ to download and follow the CALL TO ACTION to enroll in a free week trial.
Past Roles & Projects
Former Staff Blogger at LoveToKnow.com
In 2017, having committed myself to diving deep into the world of blogging, I landed a role as a contract blogger at LoveToKnow.com, which soon turned into a part time staff position. They enjoyed the quality of my work. Being a part of the LoveToKnow family was so special to me. I’m proud to say that, during the time I worked for LTK, I wrote 70+ blogs in just over 6 months!
Transform With Nadia:
Digital Fitness, Nutrition, & Wellness Studio
I had a long term plan to build a digital fitness, nutrition, and wellness studio by 2024. However, in March of 2020, when gyms were ordered to close, I found myself with a ton of extra time and strong desire to inspire others…during a time when so many people needed it. So I took the leap and launched in April 2020.
It was a grand learning experience! I eventually realized that, more than direct coaching, my strongest passion was educating people through blogs and social media posts. And I was told that my “prolific fitness content creation” really helped people maintain their healthy routines. That prompted me to shift my focus and dive headfirst into freelance work. Click here to read more about the content I created with Transform with Nadia.
Digital Media Specialist at Method3 Fitness
In 2012, I made what I consider to be one of the best decisions of my life. I pursued a career path in fitness, which allowed me to share my knowledge and passion for health and fitness with hundreds of students and clients. Not only was I teaching classes and coaching clients on exercise and nutrition, I was also reaching people through fitness content: blogs, videos, and social media. There’s nothing more fulfilling than being able to combine your two greatest loves. For me, that’s fitness and content creation. Five years later, I was offered the role of Digital Media Specialist at my home studio…Click Here to Read about my experience on the team at Method3 Fitness.
Social Media Coordinator at RISE 2017
I was only supposed to ATTEND the NorCal Fitness Summit (NCFS), but as the weekend rapidly approached, I noticed a distinct lack of content on the event’s social channels. I wondered: What would it be like to attend the conference? How have others experienced it? Are there any live videos or photos that I can view on Facebook, Instagram, or even Twitter? I found out through the grapevine that there was no one managing the social media networks. That’s when I scheduled a call with Khaled to propose a… volunteer takeover.
The result was the first socially connected RISE conference, where followers got a glimpse of live sessions, learned more about presenters through 1:1 interviews, and experienced what it’s like to attend via Facebook, Twitter, Instagram, Periscope, YouTube, LinkedIn, and Snapchat. Click here to view a summary of our coverage plan.
